Posted on

Our Story

When we started our company 7 years ago, we were brand new to installing lights.    We had just gone out on our own, and work was slow.  Someone called me and asked if I could install their Christmas Lights, and I said “Yes, I’ll be right over”.   I went over to their house and guesstimated the cost of the installation, as I had no idea what it would take to get it done.   We got the job done quickly, and we got paid.  I thought to myself, “Hmmm, we could do more of these!”  I put out a few free ads, and installed about a dozen houses over the next two weeks, by myself, with a little minivan and a roof rack.  It was already December, and Christmas was around the corner.

  The next season, I started advertising in September with free online ads and postings.  I bought store bought lights that were led and promised to deliver.   I made no money.  By the time I went back and replaced the strands 1-2-3 times per house, because of failing bulbs and wires, it was completely not worth it.  On top of that, customers were left frustrated with their burnt out lights and the entire hassle.  The name brand we installed then got recalled, and we thought it was a one off.

  The next year we installed the same brand of lights which again promised to be better than every before.  They were cheap.  They were affordable. They could last the artic winters of Canada.  Before we knew it we were installing over 80 houses with these lights.  They all failed.   We got in-store credit for the $12,000 of lights we had bought, and we had unhappy customers.   We then thought there had to be a better way.

  We finally found commercial grade lights.  We were thrilled.  They were amazing.  They could be custom cut to fit the house perfectly.  We could do any colour combination and the customer could have a custom set for the house as long as they owned the house, and even then with little modification it could go on to their next house.  We installed over a 100 houses.  However, at the same time, we found that though “commercial grade”, not all commercial grade lights were made the same.   Some were made with cheaper plastics, thinner wires, and cheaper LED diodes.  So we decided to perfect them.

  And we did.  We now have our own manufactured commercial grade, CSA approved, CUL approved, LED lights.  The led’s are the ultimate quality you can buy.  Not only do they shine brighter, but they outperform the competition in every way.    We use premium materials, metals and plastics, to mould these lights into the best they can be.  We COULD make them cheaper, but we don’t.  If you are a home-owner, we want you to enjoy your lights as long as possible.  If you are a professional installer, we want you to have the least possible hassle with the lights that you put your name behind.   We went through it.  We know it.   We own it.  These lights are amazing, and we would love the opportunity to prove it you.   

  That is our story.  The mission?  We want to provide the highest quality lights we can offer, at the most reasonable price possible, so you can build a HUGE business with installations, and have many, many happy customers, who enjoy their lights with their families for years to come. 

Jonah